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This web site has the following in the site, "com is the useful resources for online insurance directory." We noticed that the web page also stated " Offer insurance law, agents and brokers, mortgage insurance, health insurance quote, long term care, quotes and rates and more." It also said " At Rainbow Dental, you can expect high quality and affordable dental care in a relaxing and welcoming environment. We believe that everyone deserves a gorgeous smile." The header had insurance as the highest ranking optimized keyword. It is followed by directory, guide, and burial which isn't as ranked as highly as insurance. The next words insurance8.com uses is mortgage. life was included and might not be understood by search parsers.